Global marketing management /

For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.

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Kaituhi matua: Keegan, Warren J.
Ētahi atu kaituhi: Green, Mark C.
Hōputu: Pukapuka
Reo:Ingarihi
I whakaputaina: Upper Saddle River, N.J. : Prentice Hall, c2002.
Putanga:7th edition.
Ngā marau:
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