Estimating the willingness to pay for a sustainable wine using a Heckit model

Sustainability is an important challenge for wineries. Although sustainability represents a way to differentiate wines and to meet some market segment demands, it also constitutes a necessary strategy to guarantee the future development of the wine sector. However, some wineries state that productio...

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Bibliographic Details
Main Authors: Ricardo Sellers-Rubio, Juan Luis Nicolau-Gonzalbez
Format: Article
Language:English
Published: Firenze University Press 2016-12-01
Series:Wine Economics and Policy
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Online Access:http://www.sciencedirect.com/science/article/pii/S2212977416300163
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