Site Selection Analysis and Prediction of New Retail Stores from an Urban Commercial Space Perspective: A Case Study of Luckin Coffee and Starbucks in Shanghai

In the context of digital transformation, examining the differences in commercial site selection and the factors influencing these decisions holds significant practical value for understanding market adaptation strategies across varying business models and predicting future industry trends. This stu...

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Bibliographic Details
Main Authors: Zhengxu Zhao, Gang Chen, Jianshu Duan, Youheng Xu
Format: Article
Language:English
Published: MDPI AG 2025-05-01
Series:ISPRS International Journal of Geo-Information
Subjects:
Online Access:https://www.mdpi.com/2220-9964/14/6/217
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