Understanding the Determinants of Adoption and Intention to Recommend AI Technology in Travel and Transportation

The travel and transportation sectors continuously fight to stay up to date with new advancements in technology. Disruptive technologies, such as Artificial Intelligence (AI), are being used to develop businesses, enhance economic growth, revolutionize existing industries, create new opportunities,...

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Bibliographic Details
Main Authors: Gonçalo Baptista, Antonio Pereira
Format: Article
Language:English
Published: MDPI AG 2025-03-01
Series:Tourism and Hospitality
Subjects:
Online Access:https://www.mdpi.com/2673-5768/6/2/54
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