EFFICIENCY EVALUATION THE CLIENT POLICY OF COMMERCIAL BANK

The essence and content of client policy of commercial bank are considered. The different directions of customer relations allowing to evaluate efficiency of client policy of credit institution and also their interference are provided and characterized. The overview of techniques of an efficiency ev...

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Bibliographic Details
Main Authors: Yury Metel, Natalia Kunitsyna
Format: Article
Language:Russian
Published: North Caucasus Federal University 2022-05-01
Series:Вестник Северо-Кавказского федерального университета
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Online Access:https://vestnikskfu.elpub.ru/jour/article/view/1147
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