From Local Crafts to Market Niches: The Marketing Potential of Artisanal Foods in Ukraine

From Local Crafts to Market Niches: The Marketing Potential of Artisanal Foods in Ukraine

This study explores the marketing potential of artisanal agri-food products in Ukraine by examining their structural, regional, and consumer dimensions. Amid growing interest in sustainable and locally rooted food systems, the research addresses how artisanal production can evolve from informal craf...

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Bibliographic Details
Main Authors: Yuriy Danko, Viktoriya Kolodiazhna, Olena Nifatova, Anhelina Halynska, Kseniia Bliumska-Danko, Oleksandr Kovbasa, Liuba Turchyn
Format: Article
Language:English
Published: MDPI AG 2025-06-01
Series:Foods
Subjects:
agricultural raw materials
artisanal food
organic food
farms
sustainable development
marketing
Online Access:https://www.mdpi.com/2304-8158/14/13/2249
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https://www.mdpi.com/2304-8158/14/13/2249

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