Determining a Revenue Generating Model that Creates Customer Value by Using a Skip-the-line Application in Romania

The main objective of this research is to identify a suitable monetization model that satisfies the customer segment of a skip-the-line application (app) in Romania. The app will enable clients visiting physical hospitality venues to benefit from a simplified order and payment process, elim...

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Bibliographic Details
Main Author: Diana-Ioana STEREA
Format: Article
Language:English
Published: Academy of Economic Studies (ASE) 2023-12-01
Series:European Journal of Interdisciplinary Studies
Online Access:https://ejist.ro/files/pdf/525.pdf
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