Trends in the development of the retail market in the context of digitalization

The article analyzes the retail market, taking into account the fact that digital tools and tools that help improve the efficiency of their activities are relevant at the current stage of economic development. Traditional approaches to product promotion, customer search, and expanding the geography...

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Bibliographic Details
Main Author: M. A. Samokhin
Format: Article
Language:Russian
Published: Russian Academy of Entrepreneurship 2025-03-01
Series:Путеводитель предпринимателя
Subjects:
Online Access:https://www.pp-mag.ru/jour/article/view/2064
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