Marketing strategies for Egyptian university libraries
This document presents a comprehensive study on evaluating marketing strategies for central libraries in Egyptian universities. It explores the current state of these strategies, identifies challenges in their implementation, and investigates their impact on increasing engagement with library servi...
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Main Author: | Radwa Hemida |
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Format: | Article |
Language: | Arabic |
Published: |
Cybrarians: The Arabic Portal for Librarianship and Information
2025-04-01
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Series: | Cybrarians Journal |
Subjects: | |
Online Access: | https://journal.cybrarians.info/index.php/cj/article/view/662 |
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