Favorable corporate image as one of factors of organizational success

In article it is a question of corporate image as the factor and simultaneously an indicator of organizational success; the logic of its formation and base functions is analysed.

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Bibliographic Details
Format: Article
Language:Russian
Published: Russian Academy of Entrepreneurship 2020-01-01
Series:Путеводитель предпринимателя
Subjects:
Online Access:https://www.pp-mag.ru/jour/article/view/753
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