Expressing stance in brand posts on Facebook: a cross-cultural investigation
<p>The research cross-culturally investigates the expression of stance in the Facebook posts of large multinational automobile corporations in two countries, namely Egypt and the United Kingdom. It seeks to identify the ways stance markers differ from one culture and language to another and in...
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Main Authors: | Iman Hany Omar, Iman Mahfouz, Sameh Al Ansary, Nevine Sarwat |
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Format: | Article |
Language: | English |
Published: |
Academy Publishing Center
2023-04-01
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Series: | Insights into Language, Culture and Communication |
Subjects: | |
Online Access: | http://apc.aast.edu/ojs/index.php/ILCC/article/view/626 |
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