The Relationship between Data Privacy and Consumer Trust
Customer trust functions directly as a direct function of their privacy rights. Anxiety about data handling by collectors leads customers to lose trust which might reduce their business involvement. For increasing customer trust businesses should establish proactive precautions to protect their data...
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Main Author: | |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2025-01-01
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Series: | SHS Web of Conferences |
Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2025/09/shsconf_icdde2025_03019.pdf |
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