THE TRAILER AS A PHENOMENON OF CONTEMPORARY SCREEN CULTURE / ТРЕЙЛЕР КАК ФЕНОМЕН СОВРЕМЕННОЙ ЭКРАННОЙ КУЛЬТУРЫ
The author considers a special kind of movie advertising, —the trailers of the films, preparing for the release. This format has its own characteristics, the genre, the style and the uniqueness of the individual phenomenon of contemporary screen culture. It is a rapidly growing format, which is, inc...
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Main Author: | |
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Format: | Article |
Language: | English |
Published: |
GITR Film & Television School
2017-06-01
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Series: | Наука телевидения |
Subjects: | |
Online Access: | https://cyberleninka.ru/article/v/treyler-kak-fenomen-sovremennoy-ekrannoy-kultury |
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