Social platform content marketing strategies for sustainable sales growth of local specialty green agricultural products

IntroductionSocial platform content marketing, with its extensive reach and precise targeting, has gradually become a key driver in promoting the sustainable sales growth of local specialty green agricultural products.MethodsThis study examines local specialty green agricultural products in China, u...

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Bibliographic Details
Main Authors: Moran Fan, Chunling Zhang
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-07-01
Series:Frontiers in Sustainable Food Systems
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fsufs.2025.1609196/full
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