Strategies for early customer acquisition in a tech startup

The article examines effective strategies for attracting early customers in technology startups at an early stage of development. The fundamental concepts of diffusion of innovation, lean startup and product–oriented growth, as well as the international experience of European and American startups a...

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Bibliographic Details
Main Author: R. T. Taschshanov
Format: Article
Language:Russian
Published: Russian Academy of Entrepreneurship 2025-07-01
Series:Путеводитель предпринимателя
Subjects:
Online Access:https://www.pp-mag.ru/jour/article/view/2132
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