Exploring Gen Z’s Interest In Islamic Banking Products: The Role Of Islamic Financial Literacy As A Mediator

This study investigates the factors influencing Generation Z’s intention in Indonesia to adopt Islamic banking products, focusing on awareness, social influence, perceived ease of use, and Islamic financial literacy. Despite the rapid growth of Islamic banking globally and in Indonesia, a significan...

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Bibliographic Details
Main Authors: Ningrum Lutfia Fatma, Diana Nur, Alrasyid Harun, Afifudin
Format: Article
Language:English
Published: EDP Sciences 2025-01-01
Series:SHS Web of Conferences
Subjects:
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2025/08/shsconf_uiseb2025_01003.pdf
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