The impact of fees on customer purchasing behavior and beliefs in winery tasting rooms: A scoping review

Purpose: This scoping review presents a summary of studies that examined the impact or influence of tasting fees in wineries on the purchasing behaviour, beliefs, obligation to buy wine, and willingness to pay for such fees. Methods: A search was conducted in August 2021 and updated in March 2022 of...

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Bibliographic Details
Main Author: John Spence
Format: Article
Language:English
Published: Firenze University Press 2023-05-01
Series:Wine Economics and Policy
Subjects:
Online Access:https://oaj.fupress.net/index.php/wep/article/view/12973
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