The impact of fees on customer purchasing behavior and beliefs in winery tasting rooms: A scoping review
Purpose: This scoping review presents a summary of studies that examined the impact or influence of tasting fees in wineries on the purchasing behaviour, beliefs, obligation to buy wine, and willingness to pay for such fees. Methods: A search was conducted in August 2021 and updated in March 2022 of...
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Format: | Article |
Language: | English |
Published: |
Firenze University Press
2023-05-01
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Series: | Wine Economics and Policy |
Subjects: | |
Online Access: | https://oaj.fupress.net/index.php/wep/article/view/12973 |
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