THE STATE AND PROSPECTS OF MARKETING STRATEGIES FOR SMALL AND MEDIUM BUSINESS ENTERPRISES IN UKRAINE
The subject of research is the transform processes taking place at Ukrainian small and medium enterprises and development of theirs marketing strategies. The purpose of the work is to study the role of marketing strategies for small and medium enterprises in Ukraine. The article solves the following...
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Main Authors: | Oleksandr Teletov, Vladimir Grigorenko |
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Format: | Article |
Language: | English |
Published: |
Kharkiv National University of Radio Electronics
2019-06-01
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Series: | Сучасний стан наукових досліджень та технологій в промисловості |
Subjects: | |
Online Access: | https://itssi-journal.com/index.php/ittsi/article/view/134 |
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