EXPLORING THE ENTREPRENEURIAL CULTURE AMONG FARMERS AND OPPORTUNITIES FOR APPLYING PRECISION FARMING IN THE DEVELOPMENT OF NEW BUSINESS MODELS

EXPLORING THE ENTREPRENEURIAL CULTURE AMONG FARMERS AND OPPORTUNITIES FOR APPLYING PRECISION FARMING IN THE DEVELOPMENT OF NEW BUSINESS MODELS

The digitization of European agriculture in the last few years has enabled precision farming to fulfill its potential in organizing the production and marketing of agricultural products. Farmers who are already using precision farming technologies see the main advantages of this type of production m...

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Bibliographic Details
Main Authors: Petar Borisov, Stefan Shilev
Format: Article
Language:English
Published: BelloPrint Pazardjik 2025-07-01
Series:Journal of Bio-Based Marketing
Subjects:
entrepreneurship
precision agriculture
business models
digitization of agriculture
swot
Online Access:https://journalbbm.wordpress.com/2025/07/17/exploring-the-entrepreneurial-culture-among-farmers-and-opportunities-for-applying-precision-farming-in-the-development-of-new-business-models/
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https://journalbbm.wordpress.com/2025/07/17/exploring-the-entrepreneurial-culture-among-farmers-and-opportunities-for-applying-precision-farming-in-the-development-of-new-business-models/

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