Financial dimensions of marketing a source book

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Bibliographic Details
Other Authors:	Wilson, R. M. S. (Richard Malcolm Sano), 1946-
Format:	Book
Language:	English
Published:	[London] Macmillan in associat[i]on with the Institute of Cost and Management Accountants 1981
Series:	Macmillan/I.C.M.A. series
Subjects:	Marketing > Decision making Marketing > Finance
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Matheson Library