Otto Kleppner's Advertising procedure

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Bibliographic Details
Main Author: Kleppner, Otto, 1899-
Other Authors: Russell, Thomas, Verrill, Glenn
Format: Book
Language:English
Published: Englewood Cliffs, NJ Prentice Hall c1983
Edition:8th ed.
Series:The Prentice-Hall series in marketing
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Matheson Library

Holdings details from Matheson Library
Call Number: 659.1 K64o 198
Copy 012181 On Shelf
Copy 059735 On Shelf