Promotional strategy : managing the marketing communications process /

समान संसाधन

• Promotional strategy /
  द्वारा: Engel, James F.
  प्रकाशित: (1967)
• The management of promotion : consumer behavior and demand stimulation /
  द्वारा: Brink, Edward Loren, 1918-
  प्रकाशित: (1963)
• Marketing communication : modern promotional strategy /
  द्वारा: Webster, Frederick E.
  प्रकाशित: (1971)
• Marketing communications: decision making as a process of interaction between buyer and seller /Edgar Crane.
  द्वारा: Crane, Edgar
  प्रकाशित: (1972)
• Promotion and integrated marketing communications /
  द्वारा: Semenik, Richard J.