BUILDING WINNING STRATEGY FOR COMPETITIVE PERFORMANCE THROUGH CORPORATE SOCIAL RESPONSIBILITY: AN X-RAY OF MTN NIGERIA
This research was undertaken by the authors with the primary objective of appraising the possibility of organization leveraging on Corporate Social Responsibilities (CSR) as strategic tool for competitive performance with particular reference to MTN Limited (a giant Telecom Firm in Nigeria). Primary...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universităţii "Constantin Brâncoveanu"
2014-07-01
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| Series: | Strategii Manageriale |
| Subjects: | |
| Online Access: | http://www.strategiimanageriale.ro/papers/140204.pdf |
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