Consumers’ Perceived Value of Pork Meat: A Segmentation on Intrinsic and Extrinsic Cues
This study aimed to determine the intrinsic and extrinsic product cues affecting consumers’ perceived value of pork meat. A segmentation study of seventeen intrinsic (<i>n</i> = 103) and twenty-six extrinsic cues (<i>n</i> = 114) on a South African sample was implemented. Clu...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2025-06-01
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Series: | Foods |
Subjects: | |
Online Access: | https://www.mdpi.com/2304-8158/14/13/2324 |
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