Adoption of halal Korean cosmetics among Muslim students: Insights from Islamic private universities
Purpose – This study aimed to analyze the purchase intentions of Muslim students from private Islamic universities in Indonesia toward halal cosmetics in Korea. Methodology – This study involved 287 Muslim students from eight private Islamic universities in Indonesia. Data were analyzed using Struc...
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Main Authors: | Heri Sudarsono, Jannahar Saddam Ash Sidiqie, Kinanthi Putri Ardiami, Rusny Istiqomah Sujono, Siti Aisiyah Suciningtias, Yeni Fitriyani, Miftakhul Khasanah, Retty Ikawati, Asri Noer Rahmi |
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Format: | Article |
Language: | English |
Published: |
P3EI-Center for Islamic Economics Studies and Development
2025-07-01
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Series: | Asian Journal of Islamic Management |
Subjects: | |
Online Access: | https://journal.uii.ac.id/AJIM/article/view/37044 |
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