Analysis of objective eye tracking data used for vehicle assessment
This paper describes the application of eye tracking technology in the automotive industry in the context of vehicle assessment in customer clinics. The paper presents the mentioned technology, the applied experimental methodology and selected results. In particular, the hypotheses that were expres...
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| Format: | Article |
| Language: | English |
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Czech Technical University in Prague
2023-09-01
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| Series: | Acta Polytechnica CTU Proceedings |
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| Online Access: | https://ojs.cvut.cz/ojs/index.php/APP/article/view/9367 |
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| _version_ | 1839596454455279616 |
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| author | Jan Novotný |
| author_facet | Jan Novotný |
| author_sort | Jan Novotný |
| collection | DOAJ |
| description |
This paper describes the application of eye tracking technology in the automotive industry in the context of vehicle assessment in customer clinics. The paper presents the mentioned technology, the applied experimental methodology and selected results. In particular, the hypotheses that were expressed during the research of the topic and during the preparation of the experiment are answered. In this way, the innovative technology of eye tracking can be used to reflect the "voice of the customer" in the vehicle design.
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| format | Article |
| id | doaj-art-dbf6f5799b2b4a5594a69ddaecadf811 |
| institution | Matheson Library |
| issn | 2336-5382 |
| language | English |
| publishDate | 2023-09-01 |
| publisher | Czech Technical University in Prague |
| record_format | Article |
| series | Acta Polytechnica CTU Proceedings |
| spelling | doaj-art-dbf6f5799b2b4a5594a69ddaecadf8112025-08-02T21:04:25ZengCzech Technical University in PragueActa Polytechnica CTU Proceedings2336-53822023-09-014110.14311/APP.2023.41.0044Analysis of objective eye tracking data used for vehicle assessmentJan Novotný0Czech Technical University in Prague, Faculty of Transportation Sciences, Department of Vehicles, Horská 2040/3, 128 00 Prague, Czech Republic This paper describes the application of eye tracking technology in the automotive industry in the context of vehicle assessment in customer clinics. The paper presents the mentioned technology, the applied experimental methodology and selected results. In particular, the hypotheses that were expressed during the research of the topic and during the preparation of the experiment are answered. In this way, the innovative technology of eye tracking can be used to reflect the "voice of the customer" in the vehicle design. https://ojs.cvut.cz/ojs/index.php/APP/article/view/9367eye trackingcustomer interesteye fixationdriver distraction |
| spellingShingle | Jan Novotný Analysis of objective eye tracking data used for vehicle assessment Acta Polytechnica CTU Proceedings eye tracking customer interest eye fixation driver distraction |
| title | Analysis of objective eye tracking data used for vehicle assessment |
| title_full | Analysis of objective eye tracking data used for vehicle assessment |
| title_fullStr | Analysis of objective eye tracking data used for vehicle assessment |
| title_full_unstemmed | Analysis of objective eye tracking data used for vehicle assessment |
| title_short | Analysis of objective eye tracking data used for vehicle assessment |
| title_sort | analysis of objective eye tracking data used for vehicle assessment |
| topic | eye tracking customer interest eye fixation driver distraction |
| url | https://ojs.cvut.cz/ojs/index.php/APP/article/view/9367 |
| work_keys_str_mv | AT jannovotny analysisofobjectiveeyetrackingdatausedforvehicleassessment |