Improving cultural understanding and sparking creativity through the application of the CSS in an intercultural and primarily Chinese research team
The central role of creativity in product engineering is evident in the generation of solutions with high innovative potential. Even in times of artificial intelligence being creative is still a skill in which the human outperforms the machine. Product engineering activities often take place in dist...
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Main Authors: | Annika Bastian, Feng Luo, Tangbin Xia, Albert Albers |
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Format: | Article |
Language: | English |
Published: |
Cambridge University Press
2025-01-01
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Series: | Design Science |
Subjects: | |
Online Access: | https://www.cambridge.org/core/product/identifier/S2053470125100139/type/journal_article |
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