Consumers’ knowledge and acceptance of smart clothing

To help innovative products breakthrough in the marketplace, it is necessary to gain consumer trust. However, consumers do not necessarily receive innovations positively and may have various concerns. Innovation involves change, and many consumers are reluctant to change or need more time to gain c...

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Bibliographic Details
Main Authors:	Andreja Rudolf, Zoran Stjepanovič, Monika Kuharič
Format:	Article
Language:	English
Published:	PUBLIA – SLUB Open Publishing 2022-09-01
Series:	Communications in Development and Assembling of Textile Products
Online Access:	https://cdatp.testjournals.qucosa.de/cdatp/article/view/76
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