Examining the Impact of Instagram Engagement and Organizational Transparency on Social Donation Intentions: The Moderating Role of Trust

Examining the Impact of Instagram Engagement and Organizational Transparency on Social Donation Intentions: The Moderating Role of Trust

Introduction: This study investigates the influence of Instagram engagement and organizational transparency on the public's interest in channeling social donations, while also examining the moderating role of trust in these relationships. The research responds to the growing relevance of digit...

Full description

Saved in:
Bibliographic Details
Main Authors: Elma Yulianti, Asyari
Format: Article
Language:English
Published: Universitas Yudharta Pasuruan 2025-07-01
Series:Sketsa Bisnis
Subjects:
Trust
transparency
Transparency
Donation Interest
Instagram Engagement
Online Access:https://jurnal.yudharta.ac.id/v2/index.php/SKETSABISNIS/article/view/6390
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items