Staying on the Top: A Case Study of Johnson&Johnson
Favourite of contemporary economic model is the area with an unusual name - Peripherals. In terms of the renowned McKinsey’s experts, «periphery» means the new, emerging markets or newly established companies in any sector. It is the periphery where the latest technology and products with breakthro...
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| Format: | Article |
| Language: | English |
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National Research University Higher School of Economics
2007-03-01
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| Series: | Foresight and STI Governance |
| Subjects: | |
| Online Access: | https://foresight-journal.hse.ru/article/view/19622 |
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