Uncovering the hidden value of scarce resources: frugality, resourcefulness and innovative behavior among student entrepreneurs
Student entrepreneurs are key actors in innovation ecosystems, yet little is known about how they innovate under resource constraints. Drawing on the Social Cognitive Theory of Self-Regulation, this study explores the ways in which frugality influences innovative behavior through entrepreneurial bri...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2025-12-01
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| Series: | Cogent Business & Management |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311975.2025.2525500 |
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