The Role of Exploration, Exploitation and Dynamic Capabilities: South Korean Entertainment Firms’ Proactive Response Strategies to the COVID-19 Pandemic

This study aims to develop a model of firms’ survival strategy during the COVID-19 pandemic by integrating the concepts of exploration, exploitation, and dynamic capabilities to develop a model of firms’ survival strategy during the COVID-19. We argue that the COVID-19 pandemic forced firms to under...

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Bibliographic Details
Main Authors: Ahn Yoonha, Shin Hyung-Deok, Hong Saehwa
Format: Article
Language:English
Published: Sciendo 2025-06-01
Series:Economics and Culture
Subjects:
Online Access:https://doi.org/10.2478/jec-2025-0003
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