How European consumers value wine credence attributes: a cross-country comparison of France, Greece and Italy
Several attributes can be used to differentiate wine products to meet consumer interest and thus increase producer visibility, attractiveness and revenues. Perception of the same attribute may depend on various factors that characterise the subjects, such as individual, behavioural and situational c...
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Main Authors: | Raffaele Zanchini, Simone Blanc, Stefanos Theodorakis, Giuseppe Di Vita, Valentina Maria Merlino, Filippo Brun, Stefano Massaglia |
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Format: | Article |
Language: | English |
Published: |
Firenze University Press
2024-11-01
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Series: | Wine Economics and Policy |
Subjects: | |
Online Access: | https://oaj.fupress.net/index.php/wep/article/view/15235 |
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