The Power of Culture in Building Trust and Loyalty: A Lesson Learned from COVID-19 Pandemic in Bali's Hotel Industry
The COVID-19 pandemic severely impacted Bali's tourism sector, with international tourism declining by 99% in 2021 due to travel restrictions. Despite the dire circumstances, the hotel industry in Bali is recovering quickly. This study examines the effects of COVID-19 on organizational trust an...
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Main Authors: | Irene Hanna H. Sihombing, Diena Mutiara Lemy, Rudy Pramono |
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Format: | Article |
Language: | English |
Published: |
Universitas Udayana
2025-08-01
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Series: | Jurnal Kajian Bali (Journal of Bali Studies) |
Subjects: | |
Online Access: | https://ejournal1.unud.ac.id/index.php/kajianbali/article/view/1291 |
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