Multimodal Analysis of Stories Told by Mental Health Influencers on TikTok

Multimodal Analysis of Stories Told by Mental Health Influencers on TikTok

ABSTRACT Background Social media influencers are powerful storytellers who function as conduits of public health communication and may contribute significantly to young people's mental health literacy. Influencers who discuss mental health include health professionals, wellness practitioners an...

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Bibliographic Details
Main Authors: Alex Christiansen, Shioma‐Lei Craythorne, Paul Crawford, Michael Larkin, Aalok Gohil, Spencer Strutt, Ruth Page
Format: Article
Language:English
Published: Wiley 2025-06-01
Series:Health Expectations
Subjects:
influencers
mental health literacy
narrative analysis
social media
visual analysis
Online Access:https://doi.org/10.1111/hex.70226
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