Segmentation and motivations of the attendees’ of the Mediaschool Festival in Łódź, Poland
The article presents the case study of the Mediaschool Film Festival held in Łódź, a large Polish post-industrial and post-socialist city. The authors’ main goals were to establish the number of the festival visitors, as well as investigate their structure, main motivations to attend the festival, a...
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Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Nicolaus Copernicus University in Toruń
2014-06-01
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Series: | Bulletin of Geography. Socio-Economic Series |
Subjects: | |
Online Access: | https://doi.org/10.2478/bog-2014-0013 |
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