The Construction of Meaning and Sentiment: Agricultural Representation on YouTube in Indonesia
This study examines how the farming profession is portrayed and understood on YouTube, a platform that has received little attention in previous academic work. Drawing on Stuart Hall’s theory of representation and using a digital ethnography approach, the research analyzes six selected YouTube vide...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung
2025-03-01
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| Series: | Society |
| Subjects: | |
| Online Access: | https://societyfisipubb.id/index.php/society/article/view/804 |
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