Methodology, strategies, and factors for business innovation in large companies
Despite its recognized importance, innovation strategy remains an underexplored field, often hindered by fragmented approaches and practical barriers. To address this critical gap, this study develops a structured methodology for aligning innovation strategies with business objectives, offering a pa...
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Main Authors: | Daniel López Fernández, Miquel Oliver |
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Format: | Article |
Language: | English |
Published: |
KeAi Communications Co., Ltd.
2025-06-01
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Series: | International Journal of Innovation Studies |
Subjects: | |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2096248725000025 |
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