Relevance for tourist visiting decisions – destination branding vs destination image: Case study from Lariti Beach, Bima Regency

Today, there are disciplines that concentrate on tourism, some of which highlight a tourist’s visiting decision; this is not only associated with the brand or reputation of a destination but also its image. From this premise, this study aims to find the relationship between destination branding and...

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Bibliographic Details
Main Authors: Saida Zainurossalamia ZA, Irsan Tricahyadinata
Format: Article
Language:English
Published: Lodz University Press 2025-06-01
Series:Tourism
Subjects:
Online Access:https://czasopisma.uni.lodz.pl/tourism/article/view/22822
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