Antecedents and Consequences of Flow Experience in Virtual Reality Tourism: A Path Analysis of Visit Intention
This study examines the psychological mechanisms underlying virtual reality (VR) tourism experiences through an integrated theoretical framework centered on flow experience and visit destination intention. Drawing upon flow theory, the research investigates how interactivity, perceived vividness, an...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2025-06-01
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Series: | Information |
Subjects: | |
Online Access: | https://www.mdpi.com/2078-2489/16/6/484 |
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