PRESENT TRENDS OF GOODS AND SERVICES PROMOTION ON MARKET

The current stage of economy development is characterized by rising interest in marketing problems. One of the most important directions is studying marketing approaches both in the broadest sense and in a narrow one. The author conducted analytical review of academic literature in this direction, r...

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Bibliographic Details
Main Author: Natalya V. Barinova
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2019-06-01
Series:Вестник Российского экономического университета имени Г. В. Плеханова
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Online Access:https://vest.rea.ru/jour/article/view/718
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