Community Branding and Participatory Governance: A Glocal Strategy for Heritage Enhancement
Cultural heritage plays a crucial role in strengthening local identity and fostering socio-economic development. However, its effective enhancement requires an inclusive decision-making process capable of integrating the diverse perspectives of stakeholders. This study introduces an innovative parti...
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| Format: | Artykuł |
| Język: | angielski |
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MDPI AG
2025-05-01
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| Seria: | Heritage |
| Hasła przedmiotowe: | |
| Dostęp online: | https://www.mdpi.com/2571-9408/8/6/188 |
| Etykiety: |
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| Streszczenie: | Cultural heritage plays a crucial role in strengthening local identity and fostering socio-economic development. However, its effective enhancement requires an inclusive decision-making process capable of integrating the diverse perspectives of stakeholders. This study introduces an innovative participatory governance model applied to the case of Taverna, Calabria. This study adopted a methodological framework grounded in co-design and co-evaluation, and the research examined the impacts and opportunities associated with a collaborative management process for cultural heritage. The proposed framework consists of five key phases: defining a strategic vision, analyzing the territorial context, co-designing enhancement strategies, implementing actions, and monitoring their impact. The findings highlight the effectiveness of this approach in shaping strategies grounded in local identity, inclusive community engagement, and long-term sustainability. The experience of Taverna’s collaborative decision-making project demonstrates that an inclusive governance process can generate tangible benefits in terms of social innovation, economic growth, and heritage conservation. |
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| ISSN: | 2571-9408 |