Mastery of financial accounting and market orientation: Driving competitive advantage in Indonesian SMEs

SMEs play a vital role in economic growth, yet sustaining competitiveness remains a challenge. This study examines the impact of market orientation and financial acumen on SME competitiveness in Indonesia, with innovation capability and resource optimization as mediators and market dynamics and fin...

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Bibliografische gegevens
Hoofdauteurs: Arifin Arifin, Misrah Misrah, Sitti Mujahida, Herminawaty Abubakar
Formaat: Artikel
Taal:Engels
Gepubliceerd in: Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management 2025-07-01
Reeks:Asian Management and Business Review
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Online toegang:https://journal.uii.ac.id/AMBR/article/view/38384
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