Creating a Buzz: Attracting Sci/Tech Students to the Library!
In the land of the Georgia Tech Yellow Jackets, we are "swarming" the campus with a multi-targeted publicity campaign. The Library's newly formed Information Services Marketing Group has launched several dynamic initiatives in 2005 -- all in an effort to raise the profile of the Libr...
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Main Authors: | Mary Axford, Ray Bedner, Cathy Carpenter, Lori Critz, Leslie Madden, Brian Mathews, Crystal Renfro, Joanne Tobin |
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Format: | Article |
Language: | English |
Published: |
University of Alberta Library
2006-03-01
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Series: | Issues in Science and Technology Librarianship |
Online Access: | https://journals.library.ualberta.ca/istl/index.php/istl/article/view/2035 |
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