EFFECTIVE MANAGEMENT OF BUSINESS REPUTATION AS A RELEVANT WAY TO NAVIGATE RUSSIAN COMPANIES FROM THE STANDARDS OF CORPORATE GOVERNANCE TO THE PRINCIPLES OF CORPORATE GOVERNANCE

The process of transition from corporate governance to corporate behavior in Russia via the effective management of the enterprise reputation is analyzed. Main methods for evaluating enterprise’s corporate reputation are analyzed and aggregated.

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Bibliographic Details
Main Author:	Oleg Igorevich Kalinskiy
Format:	Article
Language:	Russian
Published:	North Caucasus Federal University 2022-05-01
Series:	Вестник Северо-Кавказского федерального университета
Subjects:	корпоративное поведение корпоративное управление деловая репутация гудвилл методы оценки деловой репутации corporate behavior corporate governance enterprise reputation goodwill methods of evaluation of enterprise reputation
Online Access:	https://vestnikskfu.elpub.ru/jour/article/view/2025
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EFFECTIVE MANAGEMENT OF BUSINESS REPUTATION AS A RELEVANT WAY TO NAVIGATE RUSSIAN COMPANIES FROM THE STANDARDS OF CORPORATE GOVERNANCE TO THE PRINCIPLES OF CORPORATE GOVERNANCE

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