Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand
The Chiang Mai heritage district is widely recognized as a prime location for the hospitality industry’s cultural tourism sector. Within this area, accommodations diversely express cultural identity through architecture as their selling points. This study aims to explore the frequent design concepts...
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| Format: | Article |
| Language: | English |
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Taylor & Francis Group
2025-07-01
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| Series: | Journal of Asian Architecture and Building Engineering |
| Subjects: | |
| Online Access: | http://dx.doi.org/10.1080/13467581.2024.2373817 |
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| author | Chonnipa Kanchaikham Masato Takagi |
| author_facet | Chonnipa Kanchaikham Masato Takagi |
| author_sort | Chonnipa Kanchaikham |
| collection | DOAJ |
| description | The Chiang Mai heritage district is widely recognized as a prime location for the hospitality industry’s cultural tourism sector. Within this area, accommodations diversely express cultural identity through architecture as their selling points. This study aims to explore the frequent design concepts employed by architects to convey cultural identities through recognized architecture. It focuses on eight accommodation architectures situated in the heritage district of Chiang Mai City. The research delves into the architects’ considerations during the design process. Data were collected through document reviews and architects’ interviews. The examination tested 60 design concepts, consisting of three categories: concrete, abstract, and nature-climate condition category. Seven concept groups resulted from two analysis methods of comparison and association rule. The findings reveal five key conveying concerns include 1) Climate adaptation and sustainability 2) Context connection 3) Traditional architectural perception 4) Integration of nature, local life, and social interaction 5) View of indoor green spaces. The research findings serve as a guide for architects aiming to create cultural accommodation experiences within Chiang Mai’s heritage area, ensuring appropriate representations of the city’s rich cultural heritage. |
| format | Article |
| id | doaj-art-307a7b82decc49d0be4d3428f89a233c |
| institution | Matheson Library |
| issn | 1347-2852 |
| language | English |
| publishDate | 2025-07-01 |
| publisher | Taylor & Francis Group |
| record_format | Article |
| series | Journal of Asian Architecture and Building Engineering |
| spelling | doaj-art-307a7b82decc49d0be4d3428f89a233c2025-07-09T13:40:42ZengTaylor & Francis GroupJournal of Asian Architecture and Building Engineering1347-28522025-07-012442372239710.1080/13467581.2024.23738172373817Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, ThailandChonnipa Kanchaikham0Masato Takagi1Kyoto Institute of TechnologyKyoto Institute of TechnologyThe Chiang Mai heritage district is widely recognized as a prime location for the hospitality industry’s cultural tourism sector. Within this area, accommodations diversely express cultural identity through architecture as their selling points. This study aims to explore the frequent design concepts employed by architects to convey cultural identities through recognized architecture. It focuses on eight accommodation architectures situated in the heritage district of Chiang Mai City. The research delves into the architects’ considerations during the design process. Data were collected through document reviews and architects’ interviews. The examination tested 60 design concepts, consisting of three categories: concrete, abstract, and nature-climate condition category. Seven concept groups resulted from two analysis methods of comparison and association rule. The findings reveal five key conveying concerns include 1) Climate adaptation and sustainability 2) Context connection 3) Traditional architectural perception 4) Integration of nature, local life, and social interaction 5) View of indoor green spaces. The research findings serve as a guide for architects aiming to create cultural accommodation experiences within Chiang Mai’s heritage area, ensuring appropriate representations of the city’s rich cultural heritage.http://dx.doi.org/10.1080/13467581.2024.2373817chiang maiheritage citycultural cityhotel architecturetraditional elements |
| spellingShingle | Chonnipa Kanchaikham Masato Takagi Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand Journal of Asian Architecture and Building Engineering chiang mai heritage city cultural city hotel architecture traditional elements |
| title | Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand |
| title_full | Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand |
| title_fullStr | Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand |
| title_full_unstemmed | Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand |
| title_short | Frequent design concepts for conveying cultural identity toward accommodation architecture in Chiang Mai heritage district, Thailand |
| title_sort | frequent design concepts for conveying cultural identity toward accommodation architecture in chiang mai heritage district thailand |
| topic | chiang mai heritage city cultural city hotel architecture traditional elements |
| url | http://dx.doi.org/10.1080/13467581.2024.2373817 |
| work_keys_str_mv | AT chonnipakanchaikham frequentdesignconceptsforconveyingculturalidentitytowardaccommodationarchitectureinchiangmaiheritagedistrictthailand AT masatotakagi frequentdesignconceptsforconveyingculturalidentitytowardaccommodationarchitectureinchiangmaiheritagedistrictthailand |