IMAGE AS A TOOL OF DEVELOPMENT OF A SOCIAL PARTNERSHIP SYSTEM AND A SUPPLYING COMPETITIVENESS OF THE UNIVERSITY
The article presents the main components of the university’s image as a tool of social partnership development. It focuses on the issues of forming a positive image of the university. The most preferable approaches to image formation are identified. It is proposed to consider the system of social pa...
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Main Author: | Konstantin V. Kovtsev |
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Format: | Article |
Language: | Russian |
Published: |
Plekhanov Russian University of Economics
2016-08-01
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Series: | Статистика и экономика |
Subjects: | |
Online Access: | https://statecon.rea.ru/jour/article/view/76 |
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