Organizational factors explaining the introduction of digital technology in the company: A qualitative analysis with managers of SMEs in Agadir city
Today, digital technology is being introduced everywhere in companies, which increasingly look to improve their assets in order to best meet the needs of customers, better communicate with suppliers and achieve profitability on all levels. However, there are several factors that influence the imple...
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| Format: | Article |
| Language: | English |
| Published: |
Moroccan Association for Applied Science and Innovation
2021-03-01
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| Series: | Moroccan Journal of Quantitative and Qualitative Research |
| Subjects: | |
| Online Access: | https://revues.imist.ma/index.php/MJQR/article/view/22192 |
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