The future of libraries: how to understand what awaits us

On the basis of the provision of the social communication theory - the number of channels increases, but none of them disappears - the following questions are considered: How to develop a library strategically? What the vector of development to choose, taking into account the variety of forecasts, c...

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Main Author: O. L. Lavrik
Format: Article
Language:Russian
Published: Siberian Branch of the Russian Academy of Science, State Public Scientific Technological Library 2014-06-01
Series:Библиосфера
Subjects:
Online Access:https://www.bibliosphere.ru/jour/article/view/1005
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author O. L. Lavrik
author_facet O. L. Lavrik
author_sort O. L. Lavrik
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description On the basis of the provision of the social communication theory - the number of channels increases, but none of them disappears - the following questions are considered: How to develop a library strategically? What the vector of development to choose, taking into account the variety of forecasts, communication and technological possibilities, publishers offers and expectations of the readers-users? From the positions of the succession of communication channels (i. e. libraries of different types), the ratio of their use, as well as redistribution of functions between them, demand for traditional and electronic libraries, perspective functions, directions and forms of work (or, if to use the terminology of marketing approach - the perspectives of their products and services) are projected.
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spelling doaj-art-2287ff925e9f4e88af3090dbccd082312025-08-03T13:11:37ZrusSiberian Branch of the Russian Academy of Science, State Public Scientific Technological LibraryБиблиосфера1815-31862712-79312014-06-0102991041004The future of libraries: how to understand what awaits usO. L. Lavrik0Государственная публичная научно-техническая библиотека Сибирского отделения Российской академии наукOn the basis of the provision of the social communication theory - the number of channels increases, but none of them disappears - the following questions are considered: How to develop a library strategically? What the vector of development to choose, taking into account the variety of forecasts, communication and technological possibilities, publishers offers and expectations of the readers-users? From the positions of the succession of communication channels (i. e. libraries of different types), the ratio of their use, as well as redistribution of functions between them, demand for traditional and electronic libraries, perspective functions, directions and forms of work (or, if to use the terminology of marketing approach - the perspectives of their products and services) are projected.https://www.bibliosphere.ru/jour/article/view/1005the theory of social communicationcommunication channelstraditional libraryelectronic libraryfunctions
spellingShingle O. L. Lavrik
The future of libraries: how to understand what awaits us
Библиосфера
the theory of social communication
communication channels
traditional library
electronic library
functions
title The future of libraries: how to understand what awaits us
title_full The future of libraries: how to understand what awaits us
title_fullStr The future of libraries: how to understand what awaits us
title_full_unstemmed The future of libraries: how to understand what awaits us
title_short The future of libraries: how to understand what awaits us
title_sort future of libraries how to understand what awaits us
topic the theory of social communication
communication channels
traditional library
electronic library
functions
url https://www.bibliosphere.ru/jour/article/view/1005
work_keys_str_mv AT ollavrik thefutureoflibrarieshowtounderstandwhatawaitsus
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