Eduardo, F. I., Nelly, N., Juen, J. K., Lina, L., & Ratnawati, R. (2025). DECOY EFFECT, COGNITIVE LOAD, AND POSITIVE EMOTION ON PURCHASE INTENTION: IPHONE 14 CASE STUDY. Widya Mandala Surabaya Catholic University,Faculty of Business.
Chicago Style (17th ed.) CitationEduardo, Farrell Ionwyn, Nelly Nelly, Jonathan Kenny Juen, Lina Lina, and Ratnawati Ratnawati. DECOY EFFECT, COGNITIVE LOAD, AND POSITIVE EMOTION ON PURCHASE INTENTION: IPHONE 14 CASE STUDY. Widya Mandala Surabaya Catholic University,Faculty of Business, 2025.
MLA (9th ed.) CitationEduardo, Farrell Ionwyn, et al. DECOY EFFECT, COGNITIVE LOAD, AND POSITIVE EMOTION ON PURCHASE INTENTION: IPHONE 14 CASE STUDY. Widya Mandala Surabaya Catholic University,Faculty of Business, 2025.
Warning: These citations may not always be 100% accurate.